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Proton

Proton for enterprise distributors

Turn your scale into profitable growth

Proton brings your business data and AI agents together on one platform.

Two coworkers in safety vests at a screen on a busy warehouse floor, long aisles of racking behind them.

From enterprise distributors on Proton

Martina McIsaac
“MSC made an early bet on Proton in 2021, believing leaps in distribution effectiveness would come from artificial intelligence. That bet has paid off with Proton becoming an important partner, helping us enhance revenue generation and automate work to improve our speed and efficiency. Since that time, we have doubled down on AI-enabled solutions across the entire enterprise to move our business forward.”
Martina McIsaacCEO, MSC Industrial
Dane LeBel
“It’s not just a reporting tool, it’s a sales growth engine. We’re giving the sales team a sports car, not a ball and chain.”
Dane LeBelDirector of Inside Sales, Vallen
Katy Cohen
“In just two minutes in the car before they go into a dental office, sales reps can quickly skim through the app and see everything going on with that customer, and that knowledge is powerful when they engage with their customers.”
Katy CohenChief Revenue Officer, Benco Dental

Customer story

Vallen put its inside sales team back to selling

Vallen moved service tasks to a Center of Excellence, then used Proton to help inside sellers decide where to focus. Its customer story reports a 72% increase in sales per inside rep. Shared account activity also helps inside and outside sales coordinate the next conversation.

VallenCustomer story
72%
more sales per inside sales rep
“Proton makes us look like experts. The customer thinks we know everything — because the tool does.”
Ryan BarnettRyan BarnettInside Sales Manager, Vallen

The platform

One platform for work that crosses the business

Every module and agent runs on the same connected customer, product, and operating data, and Pronto lets anyone ask about it in plain language.

One shared data layer
Proton CRM

Know who to call and what to sell

Find spending gaps, at-risk accounts, and cross-sell opportunities. Give each rep a plan for who to call and what to discuss.

Explore Proton CRM

Growing by acquisition? Proton connects every ERP you bring in

Each distributor you buy can keep its own ERP. Proton reads every one, so your team sees each customer and order in one place.

Bespoke attention

Forward-deployed engineers build software with you

Proton engineers work with your team to build custom-fit software for how your business runs.

We maintain it indefinitely, at SaaS pricing.

Proton CRM

One division sells, another follows up

Reps see what each customer buys across every division.

  • See what the customer already buys

    Whichever division made the sale.

  • Bring it to the next conversation

    Even when another division owns it.

  • Follow up with that context

    An agent drafts, the rep reviews.

integrations

Connect the business (and keep your ERPs)

Proton connects to your existing ERPs, whether you run one or several. We work with your team to map relevant records, bring forward history, and define access. If you acquire a business, its history can join that picture while records and catalogs stay distinct where needed.

Pricing AI

Protect margin on every quote

Pricing AI, in early access, recommends each customer’s price from their buying history, inside your margin rules.

Inventory AI

Buy for the demand you expect

Inventory AI, in early access, forecasts demand by SKU, location, and season, and drafts the PO for purchasing to approve.

Take repeated work out of the day

AI agents use the relevant data in Proton and the tools you connect to work across your business. Your people review the result and choose the next step.

Choose the job, the trigger, and what the agent can use. Test the result before turning it on. As you add teams and modules, build on the data already connected to Proton. Your team sets the business rules; Proton maintains the platform.

Security and IT

Give IT clear boundaries for data and actions

Proton supports SSO/SAML and role-based permissions. Customer data is encrypted at rest and in transit and logically separated between customers. A SOC 2 Type II report is available through our Trust Center. Proton also undergoes annual third-party penetration testing.

Define which data each team can access, what agents can use, and which actions need approval. Agree on the ERP read/write paths and the system that records each transaction before rollout. Your ERPs remain the systems of record.

SOC 2 Type II
SOC 2 Type IIReport available through the Trust Center
  • ✓SSO/SAML and role-based permissions
  • ✓Encrypted at rest and in transit
  • ✓Logically separated customer data
  • ✓SOC 2 Type II report in the Trust Center
  • ✓Annual third-party penetration testing
  • ✓ERP read/write paths agreed with your team

Customer story

MSC’s call center went from taking orders to making them

MSC, a $3.7 billion industrial MRO distributor with 5,000 employees, replaced a sales intelligence system that wasn’t delivering.

Questions enterprise distributors ask

They build custom-fit software for your business. Forward-deployed engineers are Proton engineers who give enterprise distributors bespoke attention, working with your team on the workflows your business needs. Proton maintains what they build indefinitely, at SaaS pricing.

Bring us the business result you want to improve

30 minutes with a distribution expert. No scripts, no pressure.